Paid Marketing Manager
Company: VirtualVocations
Location: New York
Posted on: February 1, 2025
|
|
|
Job Description:
A company is looking for a Paid Marketing Manager to expand and
optimize their paid media presence across social and video
channels.
Key Responsibilities
Develop and execute paid media strategies focusing on audience
expansion and top-of-funnel growth
Implement and optimize audience segmentation strategies to increase
engagement and conversions
Collaborate with cross-functional teams to align creative and
messaging with the brand and product offerings
Required Qualifications
6+ years of digital marketing or paid marketing experience
Proven experience running paid social and video campaigns for SaaS
products
Strong analytical skills with a data-driven approach to performance
optimization
Experience with paid media tools and platforms, such as DV360 and
Google Analytics 4
Familiarity with incrementality testing methods, such as MMM and
Geo-X
Keywords: VirtualVocations, East Orange , Paid Marketing Manager, Executive , New York, New Jersey
|
Click
here to apply!
|
