Senior Specialist Growth Automation (W2 and Local only)

Company: Sharp Decisions
Location: New York
Posted on: February 1, 2025

Job Description:

A client of Sharp Decisions Inc. is looking for a Senior Specialist Growth Automation to be based in New York, NY. This position is HYBRID (3 days a week onsite). The contract's duration is 12 months with possible extension. *W2 and local only.

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In this role, you will utilize your specialized knowledge of messaging channel end-to-end solutioning to enable global commerce, identity and research messaging. Your role is critical to ensuring compliance messaging functions per the requirements; and you partner with commerce and identity engineering/product to ensure observability, redundancies and other mitigation tactics are in place. Additionally, you partner with research teams to field global research studies via messaging solutions that your team manages end-to-end. You ensure relentless sustainment of a high-quality user experience through a rigorous quality assurance approach and intra-team peer feedback. You utilize experimentation methods to improve user engagement and reflect against insights to understand the impact of your solutions.

Responsibilities and Duties of the Role:
Engages marketers in refinement sessions to clarify strategy requirements to
finalize intake.
Provides custom or experimental solution design against a marketer strategy
requirement and gains marketer acceptance of the solution.
Builds messaging solution and conducts self-quality assurance testing.
Conducts marketer user acceptance testing (UAT) for custom solutions.
Conducts peer-review quality assurance for Marketing Operations counterparts to enable a deployment ready status.
-Actively monitors solution deployment for a limited period to readily identify potential bugs to remediate or mitigate.
-Utilizes business intelligence reporting or direct analytical queries to determine the business impact of the solution, and then utilizes that insight in go-forward refinement sessions or team reporting.

Basic Qualifications
- 3+ years of work experience in marketing operations, analytics, or equivalent applied roles
-1+ years of experience working in agile teams
-Applied coding of template scripting languages (e.g. liquid, handlebars)
- Ability to email code using HTML/CSS
-Working knowledge of messaging best practices (email, push, in-app)
-Experience conducting experiments to minimize bias against the experimental design
-Possessing a high bar for quality, and ability to readily spot potential bugs
-Superb writing skills to utilize for documentation, solution design and insights
- Excellent communication skills with globally diverse cultures
-Curious and analytic mindset, striving to continuously improve expertise
- Ability to be on-call when business critical launches occur
-Verbal and writing proficiency in the English language

Preferred Qualifications
- Active certifications in messaging platforms (Salesforce Marketing Cloud, Braze, Adobe Experience Manager)
-Working knowledge of SQL
-Verbal and writing proficiency in multiple languages

Must haves:
1)Needs experience in HTML-important
2)Must have working knowledge of messaging practices as well as email.
-Team is going through a migration project with transactional emails
SQL is a plus

Education:
Education in technology or business domains with an undergraduate degree with quantitative focus. Equivalent work experience is applicable.

Keywords: Sharp Decisions, East Orange , Senior Specialist Growth Automation (W2 and Local only), Other , New York, New Jersey